Project 006

‘Bright Brands Start Today’

Making a strong first impression is crucial. For the website launch, the client tasked AIM with creating dynamic and engaging introductions for the brand. We developed a variety of captivating visual elements, from animations of light bulbs gradually illuminating to sophisticated text dissolves that seamlessly blend into the user experience.

These explorations embodied and conveyed the essence of the brand's core values, encapsulated in the tagline, "Bright brands start today."

Client:
Today branding agency

Directors
After It Moves

Exec. producers
Bob Derksen